#Meta description counter how to

We’ve created a simple guide to creating meta descriptions for both home pages and product pages below: → Click Here to Launch Your Online Business with Shopify Creating a Homepage Meta Description It’s important to note that there are some differences between meta descriptions for a home page, and for product pages.

#Meta description counter how to

Now that we’ve covered the function of a meta description, it’s time that we explained how to write a meta description that’ll boost the traffic that your online store receives. After all, there are over one billion monthly active users on Google!

More visitors to your store means more potential customers, which means you’ve also got a higher chance of making sales. When you have a higher ranking on Google, you’ll be getting more visitors. → Click Here to Launch Your Online Business with Shopify As meta descriptions really help you to increase the CTR of your web page, they’re a great way to increase your Google ranking. In all three of these sources, a meta description can provide more information about the page, and help you to secure the attention of a reader.Īlthough search engines have confirmed that they don’t use meta descriptions in the ranking algorithm directly, Google does use a page’s CTR (Click Through Rate) to assess how well your webpage fits the search query. Meta descriptions help you to raise your clickthrough rate from three main sources - search engine results, social media shares, and social bookmarks. You can use a tool like to keep a count of your meta description characters.Īs a store owner, you’ll want to do everything in your power to get your products into the view of potential customers. Although there’s no penalty for going above 160 characters, search engines typically limit snippets to the mentioned character range. The ideal meta description length is 155-160 characters. Below this you’ll find the meta description, which has a simple function - to draw visitors from the search engines to click on your link. The function of the Title Tag is to show the title of the page. First is the blue text that you see in the image above, which is known as the ‘Title Tag’. Here, you’ll find that there are two main features to note. Below, we’ve placed an image which shows an excerpt from a SERP for 'Shopify'. On this SERP you’ll find various results that are related to your search query. Whenever you enter a search query into Google, you’ll be presented with a SERP (Search Engine Results Page). You’ll likely have seen meta descriptions before when you’ve used a search engine like Google.

What is a Meta Description?Ī meta description is a snippet of text that summarizes a page’s content in up to 160 characters. Below, we explain how meta descriptions work, and provide a guide to writing meta descriptions that’ll help your online store succeed.Īt the end of this post, you’ll be equipped with all the SEO knowledge you need to create your own compelling meta descriptions. Meta descriptions are crucial for on-page SEO, so it’s important to optimize them for both readers and search engines. However, your work is incomplete until you nail the meta description of your web pages. Summary: How to Write a Good Meta Description in 2021Īs an ecommerce entrepreneur doing SEO, you may have already optimized various aspects of your online store, like your product descriptions or images. Ensure Your Meta Descriptions Are Relevant How to Adjust SEO Meta Description in Shopify?Ĭreating Mobile Optimized Meta DescriptionsĦ Tips for Optimizing Your Meta Description and CTRĢ.